Sushmita DashNov 18, 20232 min readThe Power of Emotions in Public RelationsIn the dynamic world of Public Relations, where communication is key, the often overlooked element is the power of emotions. Emotions...
Sushmita DashNov 18, 20232 min readHow to differentiate between Propaganda and Information? In today's digital age, where information spreads like wildfire, the ability to differentiate between propaganda and genuine information...
Sushmita DashNov 14, 20232 min readGreen Lies: A Closer Look at GreenwashingIn an era where environmental consciousness is on the rise, many consumers are making more sustainable choices, and businesses are eager...
Sushmita DashNov 14, 20232 min readThe Power and Pandemonium of Cancel Culture In the age of social media and instant connectivity, the phenomenon of "cancel culture" has emerged as a powerful force shaping public...
Sushmita DashNov 14, 20232 min readPublic Relations Vs Advertising In the vast ocean of modern marketing, two titans stand out: Advertising and Public Relations (PR). While both serve the overarching goal...
Sushmita DashNov 10, 20232 min readEverything You Need To Know About Sustainable FashionIn the ever-evolving world of fashion, a new player has taken center stage, and it's not just about aesthetics and trends. Sustainable...